CK One
Calvin Klein is one of the world’s brand leaders in lifestyle, synonymous with minimalistic authenticity and contemporary. Knowing this, we created a photoshoot for the Unisex Parfum Calvin Klein One. The idea of the brand to reject gender’s traditional stereotypes harmonizing feminine floral with wood scent in one fragrance inspired us to create a scenery with white daisies on a rocky surface, blending stereotypes for the sake of the concept. After the photography stage, our Post-Production team worked on a celestial atmosphere for the product, creating this final project.